To begin, let’s fix your gaze on your target.
Do you want more referrals? How do you ask a customer to refer your business? And how many referrals should you be getting?
In the ideal world, a happy customer would sing your praises to their friends and family, making a new buzzword for their ears: Your Business Name.
But here’s the big kicker: “83% of consumers say they’re willing to refer after a positive experience - yet only 29% actually do.” — Texas Tech University
You get the idea.
Waiting for referrals to happen organically can take the wind out of your sails. If you want to be a killer you need to up your referral game.
If you are a small business owner, you ought to hear this. There’s a new technology in town, a secret weapon for small businesses. It has the power of word-of-mouth advertising and it runs on autopilot.
I’m so excited to present you: Referral Automation! We’ll explore how and why you can start off your kick-ass referral program in 3 steps.
Let’s dive in!
Just asking someone to recommend you isn't enough. You need to keep the positive momentum going forward , and you do that with a structured referral program.
An automated referral program is a cost-effective way to get more business from your existing customers. You gotta check this stats:
Referral automation is the best way to generate traffic—and not just any traffic — but your niche-precise leads that are so likely to result in a sale.
I bet you think “Wow, that stuff is really awesome”, and you’re right.
Who doesn’t like a deal?
Your customers can recommend your business (and get rewarded for doing so) through email, social media and SMS with a couple of clicks. For example, if you structure one-way incentive you may say: “if you recommend a friend, we’ll give you 10% off your next purchase.”
Further, you can give a push to your sales with double - incentive rewards by saying (eg.) “if you recommend a friend we’ll give you $5 off your next purchase AND your friend will get $5.” Now you’re getting the best of both worlds - a new customer and a repeat purchase. Sweet!
Have you heard of Partner Up? It’s a whole network of local business, all ready to exchange referrals. It’s a game-changing B2B referral engagement. Just by signing up, you'll take the first steps of further expanding your referral world. And the process: a no-brainer:
That simple. The crazy part: it’s FREE. No kidding.
Once you’re in, it’s so easy to recognize the best partners for each product or service that you are offering. For example, you can exchange referrals with a nearby restaurant, local gym, or a cafe down the street. No matter what’s your niche, you’ll be able to find the most optimal partners in a single click.
We’re talking automation here, right? Just like all above, you can start your referral program venture with one click. Here’s the link
If you liked what you read, please click below to share and help others find it! You are welcome to leave a comment below 🙂
It’s amazing how automation can take an idea like word-of-mouth, and transform it into a powerful program, with analytics and real-time success tracking . Same way you can track the effectiveness of any other automation feature.